About us

The Concept

A mother has the super power to forge the future of her children because she is the one molding and shaping the next generation. A woman becomes a mother even before her child is born; the process of evolution starts when the child is in utero.

We at ItemMom are honored to support mothers throughout the way; be it pre or neo natal stage of pregnancy, or mothers with toddlers, adolescents, teenagers or grown-ups.

The Company

We are a helping hand/sounding board where in mothers can go to search for some information or post queries. To answer these queries and support mothers, we intend on having experts, doctors and psychologists who can provide professional opinions about the matter.

Soon we shall become an e-commerce enabled informative & interactive website aiding mothers and women through and through.


The Team

Srushti Rao
(Co-founder & Editor-in-Chief ItemMom )

Surshti has a degree in Fine Arts and a PGDBM in marketing from Symbiosis. She has worked in varied industries to attain experience of over 15 years, in marketing, business development and corporate communication strategy. Also an Artist and an unpublished author she has a balanced view of creative and strategic thinking.

Mandar Rao
(Co-founder & CTO )

Mandar is a self taught GUI designer and started in the ‘dot com’ business at the onset of this industry in the country. His first tryst with a website building was in 1999. He has since then acquired in-depth experience and expertise in building websites and portals. His expertise includes designing, developing and strategist on-line spaces.

Sohini Maitra
(Editor ItemMom )

Sohini has formally studied in Mass Communication with a PG degree from Xavier’s Institute Mumbai in Public Relations. She has a passion for words and content creation is what has driven her over the years. Having created content for varied clients, she has an expertise and a knack to know what goes where in the written world.